Using place inwards advertising is hard. Google has tried advertising on Google Maps in addition to it too offers advertising options to developers inwards the Google Maps API. From what I tin country neither approach has actually worked inwards monetizing Google Maps.
The other long running sweat to piece of occupation place inwards advertising has been to post text messages to consumers based on their whereabouts. If y'all are a regular attendee at online mapping conferences in addition to meet-ups y'all volition in all likelihood endure equally bored equally I am of pitches from geniuses who claim to convey discovered a novel method of sending consumers text messages (containing adverts or coupons) based on their location.
My instinct is that people don't desire ads on their maps in addition to they don't desire to endure bombarded alongside text messages every fourth dimension they walk past times a store.
So place inwards advertising is hard. However British Airways has managed to scissure place rather spectacularly inwards their novel advertising motility inwards London. And they convey done this non past times using the place of consumers exactly past times using the locations of BA planes.
In London British Airways are launching novel video billboards that react when planes wing overhead. Using the Automatic Identification System (AIS) the billboards are able to rails the pose of British Airway flights in addition to to display flying details alive inwards video adverts.
You tin consider the number inwards the video inwards a higher house equally a shaver inwards the refer points at planes flying overhead in addition to the plane's flying number in addition to root or goal is displayed alive on the billboard.
